# StartupSkills.ai

> Security-tested AI agent skills for founders, business angels and VCs.

MCP server: https://startupskills.ai/mcp (Streamable HTTP; Bearer token from https://startupskills.ai/account for buying and installing)
JSON index: https://startupskills.ai/.well-known/skills

## Skills
- [oh-my-issues](https://startupskills.ai/skills/oh-my-issues): Cluster a GitHub issue backlog by root cause into a small set of plan-master issues, redirect children with a standardized comment, and bundle architectural-fix PRs that close clusters atomically. Use when an issue tracker has accumulated dozens of reports that share underlying defects, when asked to triage / consolidate / cluster / dedupe issues, when asked to build a plan series or roadmap from open issues, or when routing a new incoming bug into an existing plan. (security 0/100, free)
- [wowerpoint](https://startupskills.ai/skills/wowerpoint): Turn one document into a kawaii NotebookLM slide-deck PDF. Use for "wowerpoint this", "make a deck about <file>", "turn this report into slides", or any request to render a single document as shareable narrative slides. (security 0/100, free)
- [arbor](https://startupskills.ai/skills/arbor): Applies Arbor Hypothesis Tree Refinement to research artifacts with repeatable evaluators, including model training, agent harnesses, data synthesis and benchmark optimization. Uses persistent hypotheses, isolated experiments, evidence propagation and held-out candidate comparison for multi-experiment research runs. Includes a standard-library state manager and guidance for the RUC-NLPIR Arbor CLI. (security 0/100, free)
- [arboreto](https://startupskills.ai/skills/arboreto): Infers candidate gene regulatory networks from bulk or single-cell expression data using AertsLab Arboreto GRNBoost2 and GENIE3. Use for transcription factor-target association ranking, compatible Dask execution, sparse expression inputs, and network stability checks. (security 0/100, free)
- [before-you-build](https://startupskills.ai/skills/before-you-build): Pre-build product and feature risk review for founders, product managers, and AI-assisted builders. Use this skill when the user is about to build a landing page, MVP, SaaS product, internal tool, agent workflow, or major feature and needs to check demand, positioning, monetization, retention, trust, distribution, and adoption risk before implementation starts. (security 0/100, free)
- [brand-landingpage](https://startupskills.ai/skills/brand-landingpage): Brand-first landing page designer — runs a brand-identity interview (colors, typography, shape language), then generates and iterates on a polished landing page via Stitch with deployment-ready HTML. Use when the user asks to create, design, or build a landing page, homepage, or marketing page and has no established visual direction. Skip when they have a design mockup, need a dashboard or app UI, are working at component level, building a multi-page app, or restyling with known design tokens — use frontend-design instead. (security 28/100, free)
- [agent-launcher-orchestrator](https://startupskills.ai/skills/agent-launcher-orchestrator): Use when a user wants to build, launch, grade, or schedule a Claude Managed Agent (CMA) in their own Anthropic account — "build me an agent", "launch this as a managed agent", "run this on a schedule", "grade my agent against a rubric", "set up a nightly worker". Reads the per-session goal (./my-agent/goal.json), routes deterministically to one of five phase sub-skills (interview → stage-launch → grade-iterate → run-without-you → wrap-up) via goal_router.py, and compiles the goal+phase into an execution shape (single-pass workflow / bounded grade→iterate loop / recurring cron deployment loop) via loop_compiler.py. Forks context so heavy intake (build sheets, payloads, eval cases) stays out of the parent thread. All launches are emitted as BYOK curl the user runs with their own key; no tool makes API calls. Inspired by anthropics/launch-your-agent (Apache-2.0). Distinct from engineering/agent-harness (generic domain loop) and engineering/write-a-skill (authors Claude Code skills, not CMAs). (security 7/100, free)
- [grade-iterate](https://startupskills.ai/skills/grade-iterate): Phase 3 of building a Claude Managed Agent — the bounded grade→iterate loop. Define a CMA outcome (a required markdown rubric graded by an isolated grader), read each verdict, decide the next move (sharpen / re-run / promote to schedule), and once a version passes, run held-back eval cases in parallel. Use when the user says "grade my agent", "make it pass the rubric", "iterate until it's good", "is it good enough", or when the orchestrator routes phase=grade-iterate. outcome_builder.py builds the user.define_outcome payload (rubric required, max_iterations clamped 1..20 — never unbounded); verdict_reader.py reads the grader result and recommends the next move; eval_scaffold.py generates held-back cases + a parallel run plan (capped at the 25-thread CMA ceiling). Distinct from stage-launch (first launch) and run-without-you (scheduling). (security 7/100, free)
- [run-without-you](https://startupskills.ai/skills/run-without-you): Phase 4 of building a Claude Managed Agent — make it run without you. Turn a graded agent into a recurring scheduled deployment (POSIX-cron), an event-driven curl trigger, or confirmed on-demand use, then finalize the versioned roadmap. Use when the user says "run it every morning", "put it on a schedule", "nightly", "weekly", "automate this", "make it recurring", or when the orchestrator routes phase=run-without-you. deployment_builder.py builds the POST /v1/deployments payload (initial_events must include user.message; optionally nests a user.define_outcome so each firing self-grades); cron_validator.py validates the 5-field cron + IANA timezone and prints the wall-clock DST note; next_directions_writer.py writes NEXT-DIRECTIONS.md. No tool makes API calls — the deployment is created via BYOK curl. Distinct from grade-iterate (the in-session loop) and wrap-up (closeout). (security 16/100, free)
- [stage-launch](https://startupskills.ai/skills/stage-launch): Phase 2 of building a Claude Managed Agent — turn a validated build sheet into exact API payloads and a resumable BYOK curl launch script, then launch (environment → agent → session → kickoff) using the founder's OWN Anthropic key. Use when the user says "launch it", "deploy the agent", "create the agent now", or when the orchestrator routes phase=stage-launch. payload_generator.py emits the four ordered payloads; launch_script_writer.py writes launch.sh that reads $ANTHROPIC_API_KEY at runtime and never embeds it; payload_validator.py runs a pre-launch check including an API-key-leak scan. No tool in this skill makes network calls — the user runs launch.sh themselves. Distinct from interview (planning) and grade-iterate (the outcome loop). (security 22/100, free)
- [business-growth-skills](https://startupskills.ai/skills/business-growth-skills): Router/index for the 4 business & growth skills bundled in this plugin: customer-success-manager (health scoring, churn risk, expansion), sales-engineer (RFP analysis, competitive matrices, PoC planning), revenue-operations (pipeline, forecast accuracy, GTM efficiency), and contract-and-proposal-writer. Use when a growth/revenue request doesn't obviously match one skill and you need to pick the right one (e.g., 'which accounts are at risk', 'should we bid on this RFP'). (security 8/100, free)
- [contract-and-proposal-writer](https://startupskills.ai/skills/contract-and-proposal-writer): Generate professional, jurisdiction-aware business documents: freelance contracts, project proposals, SOWs, NDAs, and MSAs. Structured Markdown output with docx conversion instructions. Covers US (Delaware), EU (GDPR), UK, and DACH (German law) jurisdictions. Not a substitute for legal counsel — use as strong starting points. Use when drafting a freelance contract, preparing a client proposal, writing an SOW for a new engagement, or producing an NDA before sharing sensitive material. (security 0/100, free)
- [revenue-operations](https://startupskills.ai/skills/revenue-operations): Analyzes sales pipeline health, revenue forecasting accuracy, and go-to-market efficiency metrics for SaaS revenue optimization. Use when analyzing sales pipeline coverage, forecasting revenue, evaluating go-to-market performance, reviewing sales metrics, assessing pipeline analysis, tracking forecast accuracy with MAPE, calculating GTM efficiency, or measuring sales efficiency and unit economics for SaaS teams. (security 50/100, free)
- [internal-comms](https://startupskills.ai/skills/internal-comms): Use when a Head of People Ops, BizOps lead, or Internal Communications owner needs to draft and sequence an internal-only change-management communication — a re-org announcement, a tool rollout, a policy change, a leadership transition, a layoff, an acquisition close, or an internal product launch — and the audience is employees (not customers). Pairs Prosci ADKAR and Kotter's 8-step change model with deterministic stdlib-only Python tools to produce a sequenced touchpoint calendar, a Kotter-compliant primary announcement, an audience-segmented FAQ, and manager cascade talking points; industry-tuned via --profile {tech-startup, scaleup, enterprise, public-company, non-profit}. Triggers on "all-hands announcement", "change comms", "rollout comms", "re-org announcement", "manager talking points", "layoff comms". (security 27/100, free)
- [process-mapper](https://startupskills.ai/skills/process-mapper): Use when a BizOps lead, COO, or process-improvement owner needs to document an end-to-end business process (procurement, employee onboarding, incident handoff, customer-onboarding, claims adjudication) in BPMN-style notation, measure cycle times by stage, surface where work spends most of its time waiting vs. being worked, and quantify the gap between processing time and total elapsed time. Pairs Lean / Six Sigma / Theory-of-Constraints canon with deterministic stdlib-only Python tools to produce a process map, a ranked bottleneck list (with severity + root-cause hypothesis), and a cycle-time analysis (P50, P90, value-add ratio, Little's-Law throughput). Distinct from sales-pipeline, system-reliability (SLO), and strategic-OKR work — this is tactical process documentation for internal operations. (security 7/100, free)
- [vendor-management](https://startupskills.ai/skills/vendor-management): Use when reviewing, scoring, or auditing third-party SaaS / vendor relationships — running a vendor scorecard with industry tuning, tracking SLA compliance with credit-claim flags, classifying third-party risk across 4 risk vectors, preparing a tier-1 vendor review, or auditing the SaaS portfolio. Forks context so large vendor catalogs (50-500 line items) and SLA logs don't pollute the parent thread. Triggers on "vendor SLA", "vendor scorecard", "third-party risk", "TPRM", "vendor review", "supplier performance", "vendor health check", "renewal review". (security 18/100, free)
- [arquiteto-de-empresa](https://startupskills.ai/skills/arquiteto-de-empresa): Company Architect: builds a business from scratch as an OKF (Open Knowledge Format) bundle — a tree of version-controllable .md files with frontmatter type, links forming a graph, and reserved index.md/log.md, readable by humans and agents. Guides the founder through a 12-phase interview (foundation, strategy, market, financial, sales, marketing, product, operations, tech, people, legal, governance), one phase at a time, few questions per block, and generates the concepts as conformant markdown. Trigger when the user wants to create, structure, or document an entire company in folders and .md files; when they mention build my company from scratch, company as code, company knowledge base for AI to read, company wiki for agents, OKF, or knowledge bundle. In English. (security 7/100, free)
- [chief-ai-officer-advisor](https://startupskills.ai/skills/chief-ai-officer-advisor): Chief AI Officer advisory for startups: model build-vs-buy decisions (API vs fine-tune vs in-house), AI risk classification under EU AI Act + US state patchwork, AI cost economics (API-to-self-hosted breakeven), and AI team org evolution. Use when deciding whether to call an API or fine-tune, classifying AI use cases for regulatory risk, calculating when self-hosting pays off, sequencing AI hires, or when user mentions CAIO, AI strategy, model selection, foundation model, fine-tuning, EU AI Act, NIST AI RMF, AI governance, model risk, or AI economics. Strategic only — does not duplicate engineering AI/ML skills. (security 7/100, free)
- [chief-customer-officer-advisor](https://startupskills.ai/skills/chief-customer-officer-advisor): Chief Customer Officer advisory for startups: retention decomposition (gross retention vs NRR honesty, churn root-cause taxonomy), customer segmentation strategy (differential investment across tiers + ICP fit scoring), CS team coverage model (pooled vs named CSM thresholds + ratio math), and CS team org evolution (CS vs Support vs AM distinctions). Use when designing retention strategy, segmenting customers for differential investment, sizing CS team, or sequencing CS hires. Strategic only — does not duplicate engineering/business-growth tactical skills. (security 7/100, free)
- [board-prep](https://startupskills.ai/skills/board-prep): Board meeting preparation for the adversarial scenario, not the friendly one. Forces numbers-cold mastery, anticipates hard questions, builds a narrative that acknowledges weakness without losing the room. Use when preparing for a board meeting, an investor update, fundraising presentation, or any high-stakes adversarial review where every number must live in your head not just on a slide. (security 0/100, free)
- [postmortem](https://startupskills.ai/skills/postmortem): /em:postmortem — Honest analysis of what went wrong. Use after a failed launch, missed quarter, or bad hire to run a blameless 5-Whys retrospective with a change register — e.g. dissecting why the Q3 release slipped six weeks. (security 0/100, free)
- [general-counsel-advisor](https://startupskills.ai/skills/general-counsel-advisor): General Counsel advisory for startups: contract review (MSA, SaaS, NDA, DPA, employment), IP strategy, term sheet decoding, and regulatory landscape mapping. Use when reviewing any contract or term sheet, deciding when to engage outside counsel, defining IP strategy, evaluating regulatory exposure (HIPAA, GDPR, FDA, fintech), or when user mentions general counsel, GC, legal review, contract risk, term sheet, IP assignment, or regulatory exposure. NOT a substitute for licensed counsel — surfaces questions to bring to qualified attorneys. (security 15/100, free)
- [board-deck-builder](https://startupskills.ai/skills/board-deck-builder): Assembles comprehensive board and investor update decks by pulling perspectives from all C-suite roles. Use when preparing board meetings, investor updates, quarterly business reviews, or fundraising narratives. Covers structure, narrative framework, bad news delivery, and common mistakes. (security 0/100, free)
- [ceo-advisor](https://startupskills.ai/skills/ceo-advisor): Executive leadership guidance for strategic decision-making, organizational development, and stakeholder management. Use when planning strategy, preparing board presentations, managing investors, developing organizational culture, making executive decisions, fundraising, or when user mentions CEO, strategic planning, board meetings, investor updates, organizational leadership, or executive strategy. (security 8/100, free)
- [cfo-advisor](https://startupskills.ai/skills/cfo-advisor): Financial leadership for startups and scaling companies. Financial modeling, unit economics, fundraising strategy, cash management, and board financial packages. Use when building financial models, analyzing unit economics, planning fundraising, managing cash runway, preparing board materials, or when user mentions CFO, burn rate, runway, fundraising, unit economics, LTV, CAC, term sheets, or financial strategy. (security 37/100, free)
- [change-management](https://startupskills.ai/skills/change-management): Framework for rolling out organizational changes without chaos. Covers the ADKAR model adapted for startups, communication templates, resistance patterns, and change fatigue management. Handles process changes, org restructures, strategy pivots, and culture changes. Use when announcing a reorg, switching tools, pivoting strategy, killing a product, changing leadership, or when user mentions change management, change rollout, managing resistance, org change, reorg, or pivot communication. (security 0/100, free)
- [chief-of-staff](https://startupskills.ai/skills/chief-of-staff): C-suite orchestration layer. Routes founder questions to the right advisor role(s), triggers multi-role board meetings for complex decisions, synthesizes outputs, and tracks decisions. Every C-suite interaction starts here. Loads company context automatically. Use when a founder question needs routing to the right advisor — e.g. 'should we raise now or cut burn?' — or when a multi-domain decision needs a board meeting convened. (security 6/100, free)
- [chro-advisor](https://startupskills.ai/skills/chro-advisor): People leadership for scaling companies. Hiring strategy, compensation design, org structure, culture, and retention. Use when building hiring plans, designing comp frameworks, restructuring teams, managing performance, building culture, or when user mentions CHRO, HR, people strategy, talent, headcount, compensation, org design, retention, or performance management. (security 45/100, free)
- [ciso-advisor](https://startupskills.ai/skills/ciso-advisor): Security leadership for growth-stage companies. Risk quantification in dollars, compliance roadmap (SOC 2/ISO 27001/HIPAA/GDPR), security architecture strategy, incident response leadership, and board-level security reporting. Use when building security programs, justifying security budget, selecting compliance frameworks, managing incidents, assessing vendor risk, or when user mentions CISO, security strategy, compliance roadmap, zero trust, or board security reporting. (security 7/100, free)
- [cmo-advisor](https://startupskills.ai/skills/cmo-advisor): Marketing leadership for scaling companies. Brand positioning, growth model design, marketing budget allocation, and marketing org design. Use when designing brand strategy, selecting growth models (PLG vs sales-led vs community-led), allocating marketing budgets, building marketing teams, or when user mentions CMO, brand strategy, growth model, CAC, LTV, channel mix, or marketing ROI. (security 7/100, free)
- [company-os](https://startupskills.ai/skills/company-os): The meta-framework for how a company runs — the connective tissue between all C-suite roles. Covers operating system selection (EOS, Scaling Up, OKR-native, hybrid), accountability charts, scorecards, meeting pulse, issue resolution, and 90-day rocks. Use when setting up company operations, selecting a management framework, designing meeting rhythms, building accountability systems, implementing OKRs, or when user mentions EOS, Scaling Up, operating system, L10 meetings, rocks, scorecard, accountability chart, or quarterly planning. (security 0/100, free)
- [competitive-intel](https://startupskills.ai/skills/competitive-intel): Systematic competitor tracking that feeds CMO positioning, CRO battlecards, and CPO roadmap decisions. Use when analyzing competitors, building sales battlecards, tracking market moves, positioning against alternatives, or when user mentions competitive intelligence, competitive analysis, competitor research, battlecards, win/loss, or market positioning. (security 0/100, free)
- [coo-advisor](https://startupskills.ai/skills/coo-advisor): Operations leadership for scaling companies. Process design, OKR execution, operational cadence, and scaling playbooks. Use when designing operations, setting up OKRs, building processes, scaling teams, analyzing bottlenecks, planning operational cadence, or when user mentions COO, operations, process improvement, OKRs, scaling, operational efficiency, or execution. (security 35/100, free)
- [cpo-advisor](https://startupskills.ai/skills/cpo-advisor): Product leadership for scaling companies. Product vision, portfolio strategy, product-market fit, and product org design. Use when setting product vision, managing a product portfolio, measuring PMF, designing product teams, prioritizing at the portfolio level, reporting to the board on product, or when user mentions CPO, product strategy, product-market fit, product organization, portfolio prioritization, or roadmap strategy. (security 45/100, free)
- [cro-advisor](https://startupskills.ai/skills/cro-advisor): Revenue leadership for B2B SaaS companies. Revenue forecasting, sales model design, pricing strategy, net revenue retention, and sales team scaling. Use when designing the revenue engine, setting quotas, modeling NRR, evaluating pricing, building board forecasts, or when user mentions CRO, chief revenue officer, revenue strategy, sales model, ARR growth, NRR, expansion revenue, churn, pricing strategy, or sales capacity. (security 20/100, free)
- [cto-advisor](https://startupskills.ai/skills/cto-advisor): Technical leadership guidance for engineering teams, architecture decisions, and technology strategy. Use when assessing technical debt, scaling engineering teams, evaluating technologies, making architecture decisions, establishing engineering metrics, or when user mentions CTO, tech debt, technical debt, team scaling, architecture decisions, technology evaluation, engineering metrics, DORA metrics, or technology strategy. (security 0/100, free)
- [internal-narrative](https://startupskills.ai/skills/internal-narrative): Build and maintain one coherent company story across all audiences — employees, investors, customers, candidates, and partners. Detects narrative contradictions and ensures the same truth is framed for each audience's needs. Use when preparing investor updates, all-hands presentations, board communications, recruiting narratives, crisis communications, or when user mentions company narrative, messaging consistency, storytelling, all-hands, investor update, or crisis communication. (security 0/100, free)
- [intl-expansion](https://startupskills.ai/skills/intl-expansion): International market expansion strategy. Market selection, entry modes, localization, regulatory compliance, and go-to-market by region. Use when expanding to new countries, evaluating international markets, planning localization, or building regional teams. (security 0/100, free)
- [ma-playbook](https://startupskills.ai/skills/ma-playbook): M&A strategy for acquiring companies or being acquired. Due diligence, valuation, integration, and deal structure. Use when evaluating acquisitions, preparing for acquisition, M&A due diligence, integration planning, or deal negotiation. (security 20/100, free)
- [discernment-nudge](https://startupskills.ai/skills/discernment-nudge): After you give a substantive answer or draft that the user may act on — advice or recommendations, drafted artifacts such as goals, plans, pitches, proposals, or emails, estimates or projections, analysis or interpretation of data, factual claims they may rely on, or a multi-step argument — invoke this skill BEFORE finalizing your reply and then, if it applies, append 2-3 short follow-up questions, each tied to something specific in what you just produced, that help the user check key facts, probe the reasoning or assumptions, and notice missing context. Do this at most once per conversation. Skip it when the user asked a trivial how-to or simple lookup, wants a purely educational explanation, asked you only to format, convert, or assemble a file from content they provided, is writing code they will run, is doing creative writing or casual chat, or already asked you to double-check, cite, or review — the skill file explains these boundaries and the exact output format. (security 0/100, free)
- [internal-comms](https://startupskills.ai/skills/internal-comms-2): A set of resources to help me write all kinds of internal communications, using the formats that my company likes to use. Claude should use this skill whenever asked to write some sort of internal communications (status reports, leadership updates, 3P updates, company newsletters, FAQs, incident reports, project updates, etc.). (security 0/100, free)
- [shipping-and-launch](https://startupskills.ai/skills/shipping-and-launch): Prepares production launches. Use when preparing to deploy to production, or when asking what needs to be in place before shipping. Use when you need a pre-launch checklist, when setting up monitoring, when planning a staged rollout, or when you need a rollback strategy. (security 20/100, free)
- [dcf-valuation](https://startupskills.ai/skills/dcf-valuation): Discounted cash flow valuation and intrinsic value analysis for public
companies. Use when the brief asks for DCF, fair value, intrinsic value,
price target, undervalued or overvalued analysis, or "what is this company
worth?" (security 3/100, free)
- [email-marketing](https://startupskills.ai/skills/email-marketing): A brand product-launch email — masthead with wordmark, hero image block,
headline lockup with skewed-italic accent, body copy, primary CTA, and a
specifications grid. Pure HTML email layout (centered single column, table
fallback). Use when the brief asks for an "email", "newsletter blast",
"MJML", "product launch email", or "email template". (security 0/100, free)
- [html-ppt-course-module](https://startupskills.ai/skills/html-ppt-course-module): A first-30-days onboarding module for new hospitality hires — the behaviors, the practice, the checks, and the manager follow-up. Built as a decision-grade professional training deck for new hires, managers. (security 30/100, free)
- [html-ppt-obsidian-claude-gradient](https://startupskills.ai/skills/html-ppt-obsidian-claude-gradient): OpenDesign's enterprise AI-adoption brief: local-first agents at work, the risk controls, the ROI, and the rollout plan. Built as a decision-grade AI literacy deck for leadership, IT, security. (security 24/100, free)
- [html-ppt-pitch-deck](https://startupskills.ai/skills/html-ppt-pitch-deck): OpenDesign's demo-day pitch: hook, traction, moat, and the raise — built to make a partner sit up by page three. Built as a decision-grade fundraising pitch deck for accelerator partners, angels. (security 47/100, free)
- [html-ppt-product-launch](https://startupskills.ai/skills/html-ppt-product-launch): OpenDesign Teams: a launch-and-adoption proposal for a mid-market design team weighing a switch from closed cloud tools. Built as a decision-grade B2B sales deck for design team lead, IT. (security 38/100, free)
- [html-ppt-taste-brutalist](https://startupskills.ai/skills/html-ppt-taste-brutalist): 16:9 HTML deck in tactical-telemetry / CRT-terminal taste. Deactivated-CRT charcoal slides, white-phosphor monospace, hazard-red accent, scanline overlay, ASCII syntax, density over decoration. Distilled from Leonxlnx/taste-skill `brutalist-skill` (Tactical Telemetry mode). (security 38/100, free)
- [html-ppt-taste-editorial](https://startupskills.ai/skills/html-ppt-taste-editorial): 16:9 HTML deck in editorial-minimalist taste. Warm cream slides, serif display + grotesque body, hairline rules, monospace meta, generous macro-whitespace, one accent. Distilled from Leonxlnx/taste-skill `minimalist-skill`. (security 8/100, free)
- [html-ppt-tech-sharing](https://startupskills.ai/skills/html-ppt-tech-sharing): OpenDesign internals: how the agent stream, sandbox, and artifacts work — an engineering deep-dive talk. Built as a decision-grade AI literacy deck for engineers, dev community. (security 24/100, free)
- [html-ppt-testing-safety-alert](https://startupskills.ai/skills/html-ppt-testing-safety-alert): A hospital data-governance briefing: patient-data risk, the control framework, accountability, and the approval the board must give. Built as a decision-grade policy briefing deck for health-system board, regulators. (security 26/100, free)
- [html-ppt-weekly-report](https://startupskills.ai/skills/html-ppt-weekly-report): OpenDesign's weekly growth review: stars, installs, activation — the number, the driver, and the recommended move. Built as a decision-grade data & finance deck for growth & product team. (security 26/100, free)
- [html-ppt-xhs-pastel-card](https://startupskills.ai/skills/html-ppt-xhs-pastel-card): A personal manifesto: a year of saying yes — the premise, the scenes, the turn, and the meaning that lands. Built as a decision-grade story deck for community, talk audience. (security 0/100, free)
- [html-ppt-xhs-white-editorial](https://startupskills.ai/skills/html-ppt-xhs-white-editorial): A staff-engineer promotion packet — scope, the proof moments, the artifacts, and the impact that clears the bar. Built as a decision-grade career deck for manager, calibration committee. (security 21/100, free)
- [html-ppt-zhangzara-biennale-yellow](https://startupskills.ai/skills/html-ppt-zhangzara-biennale-yellow): A curatorial deck for a contemporary art biennale — the thesis, the rooms, the works, and the visitor journey. Built as a decision-grade design craft deck for museum board, curators. (security 30/100, free)
- [html-ppt-zhangzara-blue-professional](https://startupskills.ai/skills/html-ppt-zhangzara-blue-professional): OpenDesign's QBR for the executive committee: what moved, what stalled, and the resource reallocation ask. Built as a decision-grade corporate strategy deck for executive committee. (security 30/100, free)
- [html-ppt-zhangzara-broadside](https://startupskills.ai/skills/html-ppt-zhangzara-broadside): OpenDesign's product-launch announcement and press narrative — the headline, the proof points, and the call to action. Built as a decision-grade marketing & GTM deck for press, community, prospects. (security 30/100, free)
- [html-ppt-zhangzara-capsule](https://startupskills.ai/skills/html-ppt-zhangzara-capsule): A year-end self-review for a product manager — the role, the outcomes, the learning, and the ask, all evidence-backed. Built as a decision-grade career deck for manager, review committee. (security 26/100, free)
- [html-ppt-zhangzara-cartesian](https://startupskills.ai/skills/html-ppt-zhangzara-cartesian): An economics senior thesis on the employment effects of local minimum-wage increases — identification strategy, evidence, and limitations. Built as a decision-grade coursework defense deck for thesis committee. (security 0/100, free)
- [html-ppt-zhangzara-cobalt-grid](https://startupskills.ai/skills/html-ppt-zhangzara-cobalt-grid): OpenDesign renewal + seat-expansion business case for a growing customer: realized value, usage proof, and the expansion ROI. Built as a decision-grade B2B sales deck for champion, finance approver. (security 17/100, free)
- [html-ppt-zhangzara-coral](https://startupskills.ai/skills/html-ppt-zhangzara-coral): OpenDesign's community-growth campaign across GitHub, Discord, and X: the loops, the content calendar, and the pipeline math. Built as a decision-grade marketing & GTM deck for growth team, community lead. (security 26/100, free)
- [html-ppt-zhangzara-daisy-days](https://startupskills.ai/skills/html-ppt-zhangzara-daisy-days): A customer-success workshop onboarding users to a project-management app — the first-value path and the habits that retain. Built as a decision-grade professional training deck for new customers, CS team. (security 17/100, free)
- [html-ppt-zhangzara-grove](https://startupskills.ai/skills/html-ppt-zhangzara-grove): A municipal urban-tree-canopy policy proposal — the public need, the evidence, the options, and the funding decision. Built as a decision-grade policy briefing deck for city council, agency reviewers. (security 30/100, free)
- [html-ppt-zhangzara-long-table](https://startupskills.ai/skills/html-ppt-zhangzara-long-table): OpenDesign's unit-economics and BYOK cost model: the assumptions, the sensitivity, and why it scales. Built as a decision-grade data & finance deck for CFO, investors. (security 47/100, free)
- [html-ppt-zhangzara-mat](https://startupskills.ai/skills/html-ppt-zhangzara-mat): A margin-recovery diagnosis for a regional grocery chain — the governing thought, the driver tree, the priorities, and the roadmap. Built as a decision-grade consulting deck for client sponsor, steering committee. (security 30/100, free)
- [html-ppt-zhangzara-playful](https://startupskills.ai/skills/html-ppt-zhangzara-playful): A retail sales-floor training on consultative selling — the flow, the role-plays, and the daily habit that lifts conversion. Built as a decision-grade professional training deck for store associates, floor managers. (security 17/100, free)
- [html-ppt-zhangzara-raw-grid](https://startupskills.ai/skills/html-ppt-zhangzara-raw-grid): A brutalist poster-series case study for a music festival — the concept, the system, and how it scaled across formats. Built as a decision-grade design craft deck for design peers, client. (security 30/100, free)
- [html-ppt-zhangzara-retro-zine](https://startupskills.ai/skills/html-ppt-zhangzara-retro-zine): A neighborhood zine on the disappearing corner shops — portraits, voices, and what a block loses when they close. Built as a decision-grade story deck for community, local readers. (security 47/100, free)
- [Ahrefs Automation](https://startupskills.ai/skills/ahrefs-automation): Automate SEO research with Ahrefs -- analyze backlink profiles, research keywords, track domain metrics history, audit organic rankings, and perform batch URL analysis through the Composio Ahrefs integration. (security 0/100, free)
- [career-ops](https://startupskills.ai/skills/career-ops): AI job search command center -- evaluate offers, generate CVs, scan portals, track applications. Use when the user pastes a job URL or JD, asks to scan portals, generate a CV/PDF, track applications, prepare for interviews, draft outreach/emails, or run any career-ops mode. (security 0/100, free)
- [10-andruia-skill-smith](https://startupskills.ai/skills/10-andruia-skill-smith): Ingeniero de Sistemas de Andru.ia. Diseña, redacta y despliega nuevas habilidades (skills) dentro del repositorio siguiendo el Estándar de Diamante. (security 0/100, free)
- [20-andruia-niche-intelligence](https://startupskills.ai/skills/20-andruia-niche-intelligence): Estratega de Inteligencia de Dominio de Andru.ia. Analiza el nicho específico de un proyecto para inyectar conocimientos, regulaciones y estándares únicos del sector. Actívalo tras definir el nicho. (security 0/100, free)
- [accounting-audit-system-builder](https://startupskills.ai/skills/accounting-audit-system-builder): Routes an accounting or audit request to the right module skill, from software selection through monthly closing, asking only what is missing. Use for books of accounts or audit files. (security 14/100, free)
- [accounting-software-selection](https://startupskills.ai/skills/accounting-software-selection): Scores shortlisted accounting packages against 57 evidence-backed fields, emitted as CSV, SQL, JSON Schema or Notion on request. Use for choosing accounting software. (security 0/100, free)
- [ad-campaign-analyzer](https://startupskills.ai/skills/ad-campaign-analyzer): Analyze cross-channel campaign data, quantify uncertainty, and propose evidence-labeled budget tests without overstating causality. (security 7/100, free)
- [experiment-plan](https://startupskills.ai/skills/experiment-plan): Turn a refined research proposal or method idea into a detailed, claim-driven experiment roadmap. Use after `research-refine`, or when the user asks for a detailed experiment plan, ablation matrix, evaluation protocol, run order, compute budget, or paper-ready validation that supports the core problem, novelty, simplicity, and any LLM / VLM / Diffusion / RL-based contribution. (security 8/100, free)
- [integrity-forensics](https://startupskills.ai/skills/integrity-forensics): Run the Anti-Autoresearch integrity-forensics sweep (span-anchored evidence ledger → GPT auditors propose findings → a rules-only reporter that lists every proposal with what the auditor said about it) against a paper via a SHA-pinned thin launcher — then convert the verdict into a typed policy gate (BLOCK/WARN/NO_NEW_BLOCKER) and an append-only obligations ledger. Use when user says "integrity forensics", "forensic audit this paper", "投稿前自查诚信", "审这篇论文的诚信", or says "anti-autoresearch" when the upstream repo's own skills are not installed. Also invoked by /paper-writing (submission self-forensics, default ON), /peer-review (forensic appendix), /resubmit-pipeline. (security 6/100, free)
- [paper-talk](https://startupskills.ai/skills/paper-talk): End-to-end conference talk pipeline: paper → slide outline → Beamer + PPTX → per-page polish → assurance checks (claim / citation / anonymity) → final export and report. Default-good for academic conference talks (NeurIPS / ICML / ICLR / VALSE / 投稿 talks). Trigger phrases: "做 talk", "做 PPT 全流程", "talk pipeline", "end-to-end slides", "做演讲", "conference talk full workflow". Use when the user wants the complete talk artifact, not just a slide deck. (security 0/100, free)
- [amazon-best-selling-products-finder-api-skill](https://startupskills.ai/skills/amazon-best-selling-products-finder-api-skill): This skill helps users extract structured best-selling product data from Amazon via the BrowserAct API. Agent should proactively apply this skill when users express needs like search for best selling products on Amazon, extract Amazon product data based on keywords, find top rated Amazon products, monitor Amazon competitor prices and sales, discover trending products on Amazon marketplace, extract Amazon product titles prices and ratings, gather Amazon product sales volume for market research, search Amazon best sellers in specific region, collect Amazon product reviews and promotion details, analyze Amazon product availability and badges, get Amazon product data for market analysis. (security 21/100, free)
- [amazon-listing-competitor-analysis-skill](https://startupskills.ai/skills/amazon-listing-competitor-analysis-skill): This skill helps users analyze Amazon competitor listings by ASIN and produce structured competitive intelligence plus strategic opportunity points for their own go-to-market. The Agent should proactively apply this skill when users want to analyze a competitor Amazon listing by ASIN, understand what a top-ranked product does right in content keywords or visuals, find market gaps and unmet buyer needs, turn competitor research into opportunity maps for their brand, identify keyword placement patterns on rival listings, extract SEO insights from Amazon product pages, reverse-engineer competitor bullet and title strategies, mine competitor reviews for buyer psychology, compare seller and A plus content patterns, run gap analysis before launching a new SKU, research why a listing wins conversion signals, synthesize whitespace you can own versus the diagnosed listing, or say just look at this ASIN with a competitive or optimization angle. (security 21/100, free)
- [amazon-product-search-api-skill](https://startupskills.ai/skills/amazon-product-search-api-skill): This skill is designed to help users automatically extract product data from Amazon search results. The Agent should proactively apply this skill when users request searching for products related to keywords, finding best-selling items from specific brands, monitoring product prices and availability on Amazon, extracting product listings for market research, collecting product ratings and review counts for competitive analysis, finding specific products with a maximum count, searching Amazon in different languages for localized results, tracking monthly sales estimates for brand products, gathering product URLs and titles for a product catalog, scanning Amazon for Best Seller tags in a specific category, monitoring shipping and delivery information for brand items, building a structured dataset of Amazon search results. (security 21/100, free)
- [taobao-keyword-search](https://startupskills.ai/skills/taobao-keyword-search): Search Taobao and Tmall product listings by keyword, returning paginated product cards with title, price, shop, image, sales, and tags. Use when user asks to search Taobao, find products on Taobao/Tmall, scrape Taobao search results, get product listings from Taobao, collect Taobao items by keyword, 搜索淘宝, 淘宝关键词搜索, 采集淘宝商品, 抓取淘宝搜索结果, 淘宝天猫商品列表. Also applies to bulk keyword searches, price monitoring across keywords, and competitive product research on Taobao. (security 0/100, free)
- [business-contact-social-links-skill](https://startupskills.ai/skills/business-contact-social-links-skill): This skill helps users automatically extract official website and social media profiles. Agent should proactively apply this skill when users express needs like search for official website and social media contacts of a company, find YouTube and LinkedIn profiles by company name, extract social media links from a specific website URL, discover a company's X and Facebook presence, gather business contact details using their brand name, retrieve TikTok and Instagram links from a target website, track competitor social media strategy, extract multi-platform social links for lead generation, find official contact channels of local businesses, collect canonical profile URLs for outreach campaigns, or build a contact database from Yellow Pages leads. (security 21/100, free)
- [google-maps-contact-extract](https://startupskills.ai/skills/google-maps-contact-extract): Extracts business contact details from Google Maps search results and place detail pages, then visits each business website to collect emails, phone numbers, and social media profiles (Facebook, Instagram, Twitter/X, LinkedIn, YouTube, TikTok, Pinterest, Discord). Use when user mentions Google Maps contact extraction, maps email scraper, business lead generation from Google Maps, find emails from maps, scrape Google Maps businesses, maps business contacts, get phone from Google Maps, social media from maps listing, competitor research from maps, local business contact list, maps data export, google maps scraper, extract contacts from google maps, find business email google, gmaps leads, maps email finder, or wants to replicate Google Maps business data extraction. (security 25/100, free)
- [google-maps-search-api-skill](https://startupskills.ai/skills/google-maps-search-api-skill): This skill is designed to help users automatically extract business data from Google Maps search results. The Agent should proactively apply this skill when the user makes the following requests searching for coffee shops in a specific city, finding dentists or medical clinics nearby, tracking competitors' locations in a certain area, extracting business leads from Google Maps lists, gathering restaurant data for market research, finding hotels or accommodation options in a region, locating specific services like coworking spaces or gyms, monitoring new business openings in a neighborhood, collecting contact information and addresses for sales prospecting, analyzing price ranges and cuisines of local eateries, getting ratings and review counts for a list of businesses, exporting local business data into a CRM or database. (security 21/100, free)
- [google-social-media-finder](https://startupskills.ai/skills/google-social-media-finder): Searches Google to discover social media profiles associated with a person, brand, or username; returns platform name, profile URL, username, bio snippet, and follower count across X, Instagram, Facebook, LinkedIn, TikTok, YouTube, Pinterest, Reddit, Snapchat, Threads, and more. Use when user wants to find someone's social media accounts, look up social profiles, discover where a person is active online, find brand social media pages, search social accounts by name, track digital footprint, find influencer profiles, check a company's social presence, locate a public figure's profiles, social media lookup, social media finder, find accounts across platforms, social profile search, online presence discovery, who is this person on social media, what social media does X use, find username across platforms. (security 0/100, free)
- [indeed-job-search](https://startupskills.ai/skills/indeed-job-search): Scrape job listings from Indeed.com by keyword, location, and country. Returns job title, company, salary, rating, description, benefits, and apply links. Use when user mentions Indeed, Indeed scraper, Indeed jobs, scrape Indeed, job search Indeed, Indeed job listings, extract Indeed data, Indeed job data, get jobs from Indeed, Indeed employment data, job market research Indeed, Indeed salary data, bulk job extraction Indeed, Indeed job scraper, monitor Indeed listings, Indeed hiring data, job postings Indeed, Indeed career search. Also applies to: job market analysis, salary benchmarking from Indeed, competitor hiring monitoring, recruitment data collection, building job databases from Indeed search results. (security 7/100, free)
- [linkedin-jobs-search](https://startupskills.ai/skills/linkedin-jobs-search): Search LinkedIn job listings and extract full job details. Supports filtering by work type (remote/on-site/hybrid), contract type (full-time/part-time/contract/internship), experience level, date posted, and company. Returns job title, company, location, work type, contract type, experience level, posted date, applicant count, job description, salary, and direct job URLs. Use when user mentions linkedin jobs, linkedin job search, scrape linkedin jobs, extract linkedin job listings, find jobs on linkedin, job openings, job postings linkedin, linkedin career search, job hunting linkedin, linkedin vacancy, jobs remote linkedin, work from home jobs linkedin, linkedin scraper jobs, linkedin job data, linkedin hiring, collect job leads linkedin. (security 7/100, free)
- [producthunt-launches](https://startupskills.ai/skills/producthunt-launches): Scrape Product Hunt daily/weekly/monthly/yearly leaderboard launches with full product details, maker profiles, and website contact info. Use when user mentions Product Hunt, producthunt, PH scraper, product hunt launches, product hunt leaderboard, scrape product hunt, product hunt data, PH daily launches, product hunt upvotes, product hunt maker info, extract product hunt, product hunt today, top products product hunt, product hunt archive, PH products, product hunt email extraction, product hunt contact info, producthunt.com scraping, get product hunt launches, product hunt API alternative. Also applies to: startup launch monitoring, new product discovery, maker/founder contact enrichment, product hunt lead generation, daily product hunt digest, competitive product tracking. (security 0/100, free)
- [social-media-finder-skill](https://startupskills.ai/skills/social-media-finder-skill): This skill helps users automatically find social media profiles across platforms like Facebook, Twitter, Instagram, LinkedIn, etc. using the BrowserAct API. Agent should proactively apply this skill when users express needs like finding someone's social media accounts, discovering a brand's social media presence, tracking down social profiles of job candidates, finding contact info for sales prospects, researching a person's digital footprint, verifying the identity of someone met online, monitoring the social media reach of influencers, checking social accounts of business competitors, gathering public profiles for background research, locating official customer service accounts across platforms, or compiling contact databases for networking. (security 21/100, free)
- [youtube-channel-business-email](https://startupskills.ai/skills/youtube-channel-business-email): YouTube channel business email and contact extractor: accepts a channel id (UCxxx), handle (@name), or URL; navigates the channel About view; extracts the business email from the description text plus full channel metadata (name, id, country, subscriber count, view count, video count, joined date, external links classified as social/aggregator/personal). When the description has no email, follows non-social outbound links (personal site, business site, link aggregator) and scans those pages for an email so creators who place their inquiry email on their own site are still covered. Use when user mentions youtube channel email, youtube business email, youtube creator email, youtube contact email, youtube channel contact, youtube channel scraper email, youtube email finder, youtube influencer email, youtube outreach, youtube sponsorship contact, youtube partnership email, scrape email from youtube, get email from youtube channel, find youtube creator contact, extract youtube channel emails in bulk, youtube channel inquiry email, business inquiries youtube, brand deal email youtube, lead generation youtube creators, youtube creator outreach list, youtube channel about email, ytInitialData about, youtube channel id to email, youtube handle to email, youtube channel url to email, youtube about page scraper, channel about page email, youtube channel metadata, youtube channel social links, youtube channel external links, youtube channel description email, follow channel website for email, scrape creator personal website from youtube. Also applies to building creator/KOL contact databases for influencer marketing, agency lead lists, sponsorship prospecting, brand-creator collaboration sourcing, and enriching existing YouTube channel lists with contact info. (security 7/100, free)
- [facebook-ads-library-search](https://startupskills.ai/skills/facebook-ads-library-search): Searches Meta Ad Library (Facebook/Instagram/WhatsApp ads) by keyword or Facebook page ID and extracts ad details including creatives, copy, CTA, publisher platforms, spend, impressions, reach estimates, and page transparency info. Use when user mentions Meta Ad Library, Facebook ads scraper, Instagram ads data, FB ad library, search Facebook ads, get ads from a Facebook page, scrape Meta ads, Facebook advertising data, ad creative extraction, competitor ads analysis, brand ads monitoring, Meta advertising transparency, political ads Facebook, housing ads Facebook, view all ads from a page, facebook ads search, fb ads library api, facebook ad archive, instagram ad data, get ad creatives. (security 16/100, free)
- [regulatory-audit-generator](https://startupskills.ai/skills/regulatory-audit-generator): Builds compliance checklists for business scenarios involving GDPR, PIPL, or advertising/data laws. Outputs a structured checklist with check items, legal basis, risk levels, and actionable recommendations. Triggered by requests like "run a compliance check," "GDPR/PIPL compliance," "pre-launch review," "privacy impact assessment (PIA/DPIA)," or asking if a feature is compliant. (security 0/100, free)
- [article-writing](https://startupskills.ai/skills/article-writing): Write articles, guides, blog posts, tutorials, newsletter issues, and other long-form content in a distinctive voice derived from supplied examples or brand guidance. Use when the user wants polished written content longer than a paragraph, especially when voice consistency, structure, and credibility matter. (security 0/100, free)
- [benchmark-methodology](https://startupskills.ai/skills/benchmark-methodology): Use after competitive-platform-analysis has produced a tiered competitor set. Scores each competitor across nine weighted dimensions (positioning, voice, visual craft, offer packaging, evidence, enterprise-readiness, thought leadership, pricing, client's strategic tension) with explicit 1–5 rubrics and a tension-plot. Precedes competitive-report-structure. (security 0/100, free)
- [brand-discovery](https://startupskills.ai/skills/brand-discovery): Use when a brand needs to discover or articulate its identity through structured multi-session interviews. Covers purpose, positioning, audience, personality, voice, narrative, and founder-brand tension across 8 modules using laddering, 5 Whys, and projective techniques. Produces a resumable session with disk-persisted state and a master brandbook (90_SYNTHESIS.md). (security 26/100, free)
- [brand-voice](https://startupskills.ai/skills/brand-voice): Build a source-derived writing style profile from real posts, essays, launch notes, docs, or site copy, then reuse that profile across content, outreach, and social workflows. Use when the user wants voice consistency without generic AI writing tropes. (security 0/100, free)
- [content-engine](https://startupskills.ai/skills/content-engine): Create platform-native content systems for X, LinkedIn, TikTok, YouTube, newsletters, and repurposed multi-platform campaigns. Use when the user wants social posts, threads, scripts, content calendars, or one source asset adapted cleanly across platforms. (security 0/100, free)
- [frontend-slides](https://startupskills.ai/skills/frontend-slides): Create stunning, animation-rich HTML presentations from scratch or by converting PowerPoint files. Use when the user wants to build a presentation, convert a PPT/PPTX to web, or create slides for a talk/pitch. Helps non-designers discover their aesthetic through visual exploration rather than abstract choices. (security 0/100, free)
- [investor-materials](https://startupskills.ai/skills/investor-materials): Create and update pitch decks, one-pagers, investor memos, accelerator applications, financial models, and fundraising materials. Use when the user needs investor-facing documents, projections, use-of-funds tables, milestone plans, or materials that must stay internally consistent across multiple fundraising assets. (security 0/100, free)
- [investor-outreach](https://startupskills.ai/skills/investor-outreach): Draft cold emails, warm intro blurbs, follow-ups, update emails, and investor communications for fundraising. Use when the user wants outreach to angels, VCs, strategic investors, or accelerators and needs concise, personalized, investor-facing messaging. (security 0/100, free)
- [market-research](https://startupskills.ai/skills/market-research): Conduct market research, competitive analysis, investor due diligence, and industry intelligence with source attribution and decision-oriented summaries. Use when the user wants market sizing, competitor comparisons, fund research, technology scans, or research that informs business decisions. (security 0/100, free)
- [product-capability](https://startupskills.ai/skills/product-capability): Translate PRD intent, roadmap asks, or product discussions into an implementation-ready capability plan that exposes constraints, invariants, interfaces, and unresolved decisions before multi-service work starts. Use when the user needs an ECC-native PRD-to-SRS lane instead of vague planning prose. (security 0/100, free)
- [article-writing](https://startupskills.ai/skills/article-writing-2): Write articles, guides, blog posts, tutorials, newsletter issues, and other long-form content in a distinctive voice derived from supplied examples or brand guidance. Use when the user wants polished written content longer than a paragraph, especially when voice consistency, structure, and credibility matter. (security 0/100, free)
- [content-engine](https://startupskills.ai/skills/content-engine-2): Create platform-native content systems for X, LinkedIn, TikTok, YouTube, newsletters, and repurposed multi-platform campaigns. Use when the user wants social posts, threads, scripts, content calendars, or one source asset adapted cleanly across platforms. (security 0/100, free)
- [frontend-slides](https://startupskills.ai/skills/frontend-slides-2): Create stunning, animation-rich HTML presentations from scratch or by converting PowerPoint files. Use when the user wants to build a presentation, convert a PPT/PPTX to web, or create slides for a talk/pitch. Helps non-designers discover their aesthetic through visual exploration rather than abstract choices. (security 0/100, free)
- [investor-materials](https://startupskills.ai/skills/investor-materials-2): Create and update pitch decks, one-pagers, investor memos, accelerator applications, financial models, and fundraising materials. Use when the user needs investor-facing documents, projections, use-of-funds tables, milestone plans, or materials that must stay internally consistent across multiple fundraising assets. (security 0/100, free)
- [investor-outreach](https://startupskills.ai/skills/investor-outreach-2): Draft cold emails, warm intro blurbs, follow-ups, update emails, and investor communications for fundraising. Use when the user wants outreach to angels, VCs, strategic investors, or accelerators and needs concise, personalized, investor-facing messaging. (security 0/100, free)
- [market-research](https://startupskills.ai/skills/market-research-2): Conduct market research, competitive analysis, investor due diligence, and industry intelligence with source attribution and decision-oriented summaries. Use when the user wants market sizing, competitor comparisons, fund research, technology scans, or research that informs business decisions. (security 0/100, free)
- [ai-seo](https://startupskills.ai/skills/ai-seo): When the user wants to optimize content for AI search engines, get cited by LLMs, or appear in AI-generated answers. Also use when the user mentions 'AI SEO,' 'AEO,' 'GEO,' 'LLMO,' 'answer engine optimization,' 'generative engine optimization,' 'LLM optimization,' 'AI Overviews,' 'optimize for ChatGPT,' 'optimize for Perplexity,' 'AI citations,' 'AI visibility,' 'zero-click search,' 'how do I show up in AI answers,' 'LLM mentions,' 'optimize for Claude/Gemini,' 'llms.txt,' 'llms-full.txt,' 'OKF,' 'Open Knowledge Format,' 'knowledge bundle,' 'agent-readable site,' 'agent readiness,' 'is my site agent-ready,' 'WebMCP,' 'do listicles still work for AI,' 'ChatGPT stopped citing comparison pages,' 'how do LLMs see our brand,' 'LinkedIn for AEO,' or 'AI citation format shift.' Use this whenever someone wants their content to be cited or surfaced by AI assistants and AI search engines. For traditional technical and on-page SEO audits, see seo-audit. For structured data implementation, see schema. (security 19/100, free)
- [analytics](https://startupskills.ai/skills/analytics): When the user wants to set up, improve, or audit analytics tracking and measurement. Also use when the user mentions "set up tracking," "GA4," "Google Analytics," "conversion tracking," "event tracking," "UTM parameters," "tag manager," "GTM," "analytics implementation," "tracking plan," "how do I measure this," "track conversions," "Mixpanel," "Segment," "are my events firing," or "analytics isn't working." Use this whenever someone asks how to know if something is working or wants to measure marketing results. For choosing attribution models, comparing multi-touch/MMM/incrementality, or reconciling conflicting numbers across tools, see attribution. For A/B test measurement, see ab-testing. (security 6/100, free)
- [co-marketing](https://startupskills.ai/skills/co-marketing): When the user wants to find co-marketing partners, plan joint campaigns, or brainstorm partnership opportunities. Use when the user says 'co-marketing,' 'partner marketing,' 'joint campaign,' 'who should we partner with,' 'integration marketing,' 'cross-promotion,' 'collaborate with another company,' 'partnership ideas,' or 'co-brand.' For customer referral programs, see referrals. For launch-specific partnerships, see launch. (security 0/100, free)
- [cold-email](https://startupskills.ai/skills/cold-email): Write B2B cold emails and follow-up sequences that get replies. Use when the user wants to write cold outreach emails, prospecting emails, cold email campaigns, sales development emails, or SDR emails. Also use when the user mentions "cold outreach," "prospecting email," "outbound email," "email to leads," "reach out to prospects," "sales email," "follow-up email sequence," "nobody's replying to my emails," or "how do I write a cold email." Covers subject lines, opening lines, body copy, CTAs, personalization, and multi-touch follow-up sequences. Emails avoid AI tells like 'it's not X, it's Y' reveals and 'no X, no Y, no Z' lists. For warm/lifecycle email sequences, see emails. For sales collateral beyond emails, see sales-enablement. (security 17/100, free)
- [community-marketing](https://startupskills.ai/skills/community-marketing): Build and leverage online communities to drive product growth and brand loyalty. Use when the user wants to create a community strategy, grow a Discord or Slack community, manage a forum or subreddit, build brand advocates, increase word-of-mouth, drive community-led growth, engage users post-signup, or turn customers into evangelists. Trigger phrases: "build a community," "community strategy," "Discord community," "Slack community," "community-led growth," "brand advocates," "user community," "forum strategy," "community engagement," "grow our community," "ambassador program," "community flywheel." (security 0/100, free)
- [competitor-profiling](https://startupskills.ai/skills/competitor-profiling): When the user wants to research, profile, or analyze competitors from their URLs. Also use when the user mentions 'competitor profile,' 'competitor research,' 'competitor analysis,' 'profile this competitor,' 'analyze competitor,' 'competitive intelligence,' 'competitor deep dive,' 'who are my competitors,' 'competitor landscape,' 'competitor dossier,' 'competitive audit,' or 'research these competitors.' Input is a list of competitor URLs. Output is structured competitor profile markdown files. For creating comparison/alternative pages from profiles, see competitors. For sales-specific battle cards, see sales-enablement. (security 7/100, free)
- [competitors](https://startupskills.ai/skills/competitors): When the user wants to create competitor comparison or alternative pages for SEO and buyer-facing use. Also use when the user mentions 'alternative page,' 'vs page,' 'competitor comparison,' 'comparison page,' '[Product] vs [Product],' '[Product] alternative,' 'competitive landing pages,' 'how do we compare to X,' 'competitor teardown,' 'audit our competitor pages,' 'are our comparison pages out of date,' or 'competitive asset audit.' Use this for any content that positions your product against competitors. Covers four formats: singular alternative, plural alternatives, you vs competitor, and competitor vs competitor. For auditing existing claims (not researching competitors from scratch, which is competitor-profiling; not technical SEO on these pages, which is seo-audit), use the asset audit here. For internal battle cards and sales-specific competitor docs, see sales-enablement. (security 0/100, free)
- [content-strategy](https://startupskills.ai/skills/content-strategy): When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions "content strategy," "what should I write about," "content ideas," "blog strategy," "topic clusters," "content planning," "editorial calendar," "content marketing," "content roadmap," "what content should I create," "blog topics," "content pillars," or "I don't know what to write." Use this whenever someone needs help deciding what content to produce, not just writing it. For writing individual pieces, see copywriting. For SEO-specific audits, see seo-audit. For social media content specifically, see social. (security 17/100, free)
- [copy-editing](https://startupskills.ai/skills/copy-editing): When the user wants to edit, review, or improve existing marketing copy, or refresh outdated content. Also use when the user mentions 'edit this copy,' 'review my copy,' 'copy feedback,' 'proofread,' 'polish this,' 'make this better,' 'copy sweep,' 'tighten this up,' 'this reads awkwardly,' 'clean up this text,' 'too wordy,' 'sharpen the messaging,' 'refresh this content,' 'update this page,' 'this content is outdated,' or 'content audit,' 'this sounds like AI,' 'AI slop,' 'de-slop this,' or 'make it sound human.' Use this when the user already has copy and wants it improved or refreshed rather than rewritten from scratch. Every edit removes AI tells such as 'it's not X, it's Y' reveals, 'no X, no Y, no Z' lists, and sentences that trail into extra comma clauses. For writing new copy, see copywriting. (security 0/100, free)
- [copywriting](https://startupskills.ai/skills/copywriting): When the user wants to write, rewrite, or improve marketing copy for any page, including homepage, landing pages, pricing pages, feature pages, about pages, or product pages. Also use when the user says "write copy for," "improve this copy," "rewrite this page," "marketing copy," "headline help," "CTA copy," "value proposition," "tagline," "subheadline," "hero section copy," "above the fold," "this copy is weak," "make this more compelling," "this sounds like AI," "AI slop," "make it sound human," or "help me describe my product." Use this whenever someone is working on website text that needs to persuade or convert. Drafts never use AI tells like "it's not X, it's Y" reveals, "no X, no Y, no Z" lists, or sentences that trail into extra comma clauses. For email copy, see emails. For popup copy, see popups. For editing existing copy, see copy-editing. For the offer underneath the copy (bonuses, guarantees, value framing), see offers. (security 0/100, free)
- [cro](https://startupskills.ai/skills/cro): When the user wants to optimize, improve, or increase conversions on any marketing page or form — including homepage, landing pages, pricing pages, feature pages, lead capture forms, or contact forms. Also use when the user says 'CRO,' 'conversion rate optimization,' 'this page isn't converting,' 'improve conversions,' 'why isn't this page working,' 'my landing page sucks,' 'form abandonment,' 'nobody's converting,' 'low conversion rate,' or 'this page needs work.' Use this even if the user just shares a URL and asks for feedback. For signup/registration flows, see signup. For post-signup activation, see onboarding. For popups/modals, see popups. (security 7/100, free)
- [customer-research](https://startupskills.ai/skills/customer-research): When the user wants to conduct, analyze, or synthesize customer research. Use when the user mentions "customer research," "ICP research," "talk to customers," "analyze transcripts," "customer interviews," "survey analysis," "support ticket analysis," "voice of customer," "VOC," "build personas," "customer personas," "jobs to be done," "JTBD," "what do customers say," "what are customers struggling with," "Reddit mining," "G2 reviews," "review mining," "digital watering holes," "community research," "forum research," "competitor reviews," "customer sentiment," "PMF survey," "product/market fit survey," "customer interview questions," "interview outreach," "Sales Safari," or "find out why customers churn/convert/buy." Use for analyzing existing research assets, mining online sources, AND running primary research (interviews and surveys). For writing copy informed by research, see copywriting. For acting on research to improve pages, see cro. (security 0/100, free)
- [directory-submissions](https://startupskills.ai/skills/directory-submissions): When the user wants to submit their product to startup, SaaS, AI, agent, MCP, no-code, or review directories for backlinks, domain rating, and discovery. Also use when the user mentions "directory submissions," "submit to directories," "backlinks from directories," "list my product," "submit to Product Hunt," "BetaList," "TAAFT," "Futurepedia," "G2 listing," "Capterra listing," "AlternativeTo," "SaaSHub," "AI directories," "MCP registry," "publish my MCP server," "awesome list," "llms.txt directory," "Claude plugin directory," "agent directory," "dofollow backlinks," "launch directories," or "directory tracker." Use this whenever someone is planning the directory layer of a product launch or an ongoing backlink campaign. For the broader launch moment, see launch. For programmatic SEO pages that should live behind these backlinks, see programmatic-seo. For AI citation optimization, see ai-seo. (security 25/100, free)
- [emails](https://startupskills.ai/skills/emails): When the user wants to create or optimize an email sequence, drip campaign, automated email flow, or lifecycle email program. Also use when the user mentions "email sequence," "drip campaign," "nurture sequence," "onboarding emails," "welcome sequence," "re-engagement emails," "email automation," "lifecycle emails," "trigger-based emails," "email funnel," "email workflow," "what emails should I send," "welcome series," or "email cadence." Use this for any multi-email automated flow. Emails avoid AI tells like 'it's not X, it's Y' reveals, 'no X, no Y, no Z' lists, and fake 'Re:' subject lines. For cold outreach emails, see cold-email. For in-app onboarding, see onboarding. (security 0/100, free)
- [events](https://startupskills.ai/skills/events): When the user wants to plan, run, sponsor, speak at, or get pipeline from events — webinars, conferences, trade shows, meetups, dinners, workshops, virtual summits, or user conferences. Also use when the user mentions 'event marketing,' 'field marketing,' 'run a webinar,' 'webinar funnel,' 'show-up rate,' 'should we sponsor,' 'sponsor a conference,' 'trade show booth,' 'booth strategy,' 'event ROI,' 'badge scans,' 'event follow-up,' 'speaking slot,' 'CFP,' 'conference talk,' 'host a dinner,' 'user conference,' or 'virtual summit.' Covers all four roles: hosting, sponsoring/exhibiting, speaking, and attending. For product launch moments, see launch. For the partnership side of joint webinars, see co-marketing. For ongoing community programs, see community-marketing. For podcast appearances, see public-relations. For the email sequences themselves, see emails. (security 28/100, free)
- [free-tools](https://startupskills.ai/skills/free-tools): When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Also use when the user mentions "engineering as marketing," "free tool," "marketing tool," "calculator," "generator," "interactive tool," "lead gen tool," "build a tool for leads," "free resource," "ROI calculator," "grader tool," "audit tool," "should I build a free tool," or "tools for lead gen." Use this whenever someone wants to build something useful and give it away to attract leads or earn links. For downloadable content lead magnets (ebooks, checklists, templates), see lead-magnets. (security 0/100, free)
- [image](https://startupskills.ai/skills/image): When the user wants to create, generate, edit, or optimize images for marketing — blog heroes, social graphics, product mockups, profile banners, listing visuals, or brand assets. Also use when the user mentions 'AI image generation,' 'generate an image,' 'create a graphic,' 'product mockup,' 'hero image,' 'social media graphic,' 'banner image,' 'cover photo,' 'profile banner,' 'listing screenshot,' 'Flux,' 'Flux Kontext,' 'Midjourney,' 'DALL-E,' 'GPT Image,' 'ChatGPT Images,' 'Ideogram,' 'Gemini image,' 'Nano Banana,' 'Recraft,' 'Stable Diffusion,' 'Canva,' 'Figma,' 'image optimization,' 'compress images,' 'WebP,' or 'OG image.' Use this for general-purpose marketing image creation and optimization. For paid ad image creative and platform-specific ad specs, see ad-creative. For video production, see video. (security 0/100, free)
- [influencer-marketing](https://startupskills.ai/skills/influencer-marketing): When the user wants to run influencer, creator, or ambassador partnerships to promote their product — finding and vetting partners, structuring deals, briefing creators, disclosure compliance, and measuring ROI. Also use when the user mentions 'influencer marketing,' 'creator partnerships,' 'sponsorships,' 'YouTube sponsorships,' 'podcast sponsorships,' 'brand ambassador,' 'ambassador program,' 'creator program,' 'UGC creators,' 'tech UGC,' 'UGC creator program,' 'creator network,' 'B2B influencers,' 'thought leader ads,' 'gifting,' 'product seeding,' 'whitelisting creator content,' 'how much to pay an influencer,' or 'FTC disclosure.' For affiliate/referral payout mechanics, see referrals. For community-led advocacy, see community-marketing. For turning creator content into paid ads, see ad-creative. (security 0/100, free)
- [launch](https://startupskills.ai/skills/launch): When the user wants to plan a product launch, feature announcement, or release strategy. Also use when the user mentions 'launch,' 'Product Hunt,' 'feature release,' 'announcement,' 'go-to-market,' 'beta launch,' 'early access,' 'waitlist,' 'product update,' 'how do I launch this,' 'launch checklist,' 'GTM plan,' or 'we're about to ship.' Use this whenever someone is preparing to release something publicly. For ongoing marketing after launch, see marketing-ideas. For the offer being launched (bonuses, guarantees, scarcity, naming), see offers. (security 0/100, free)
- [lead-magnets](https://startupskills.ai/skills/lead-magnets): When the user wants to create, plan, or optimize a lead magnet for email capture or lead generation. Also use when the user mentions "lead magnet," "gated content," "content upgrade," "downloadable," "ebook," "cheat sheet," "checklist," "template download," "opt-in," "freebie," "PDF download," "resource library," "content offer," "email capture content," "Notion template," "spreadsheet template," or "what should I give away for emails." Use this for planning what to create and how to distribute it. For interactive tools as lead magnets, see free-tools. For writing the actual content, see copywriting. For the email sequence after capture, see emails. (security 0/100, free)
- [marketing-council](https://startupskills.ai/skills/marketing-council): When the user wants multiple expert perspectives on a marketing question — a simulated board of advisors staffed by legendary marketers (Seth Godin, David Ogilvy, Eugene Schwartz, April Dunford, Rory Sutherland, Alex Hormozi, Byron Sharp, and more). Also use when the user mentions 'marketing council,' 'board of advisors,' 'advisory board,' 'what would Seth Godin say,' 'what would Ogilvy think,' 'channel Hormozi,' 'get multiple perspectives,' 'debate this,' 'have the council review,' 'marketing mentors,' or asks how a famous marketer would approach their problem. The council gives each advisor's take through their documented frameworks, surfaces where they disagree, and synthesizes a recommendation. For executing the winning direction, hand off to positioning, offers, copywriting, ads, or the relevant skill. (security 3/100, free)
- [marketing-ideas](https://startupskills.ai/skills/marketing-ideas): When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' 'ideas to grow,' 'what else can I try,' 'I don't know how to market this,' 'brainstorm marketing,' or 'what marketing should I do.' Use this as a starting point whenever someone is stuck or looking for inspiration on how to grow. For specific channel execution, see the relevant skill (ads, social, emails, etc.). (security 0/100, free)
- [marketing-loops](https://startupskills.ai/skills/marketing-loops): When the user wants to set up a recurring, self-running marketing workflow — a repeatable loop an AI agent runs on a cadence (weekly, daily, on a trigger) rather than a one-off task. Also use when the user mentions 'marketing loop,' 'recurring marketing workflow,' 'automate my marketing,' 'marketing on autopilot,' 'weekly marketing review,' 'ad fatigue check,' 'content refresh loop,' 'churn watch,' 'ranking drop alert,' 'always-on marketing,' 'marketing automation workflow,' or 'run this every week.' Use this to pick, adapt, and schedule an ongoing marketing loop that orchestrates the other marketing skills. For one-off marketing ideas, see marketing-ideas. For the experimentation loop specifically, see ab-testing. (security 50/100, free)
- [marketing-psychology](https://startupskills.ai/skills/marketing-psychology): When the user wants to apply psychological principles, mental models, or behavioral science to marketing. Also use when the user mentions 'psychology,' 'mental models,' 'cognitive bias,' 'persuasion,' 'behavioral science,' 'why people buy,' 'decision-making,' 'consumer behavior,' 'anchoring,' 'social proof,' 'scarcity,' 'loss aversion,' 'framing,' or 'nudge.' Use this whenever someone wants to understand or leverage how people think and make decisions in a marketing context. For applying psychology to specific pages, see cro; for pricing tactics, see pricing; for copy framing, see copywriting. (security 0/100, free)
- [offers](https://startupskills.ai/skills/offers): When the user wants to design, construct, or improve an offer — the thing they actually sell — including value framing, bonus stacking, guarantee design, scarcity/urgency, naming, and payment structure. Also use when the user mentions 'offer,' 'offer design,' 'build an offer,' 'grand slam offer,' 'irresistible offer,' 'value stack,' 'bonus stack,' 'guarantee,' 'risk reversal,' 'money-back guarantee,' 'scarcity,' 'urgency,' 'high-ticket offer,' 'productize a service,' 'naming an offer,' 'payment plan,' 'down-sell,' 'upsell offer,' or 'why isn't my offer converting.' Best for services, agencies, courses, coaching, info products, high-ticket B2B, and direct-response. If you run pure self-serve SaaS, read pricing first — tiers and packaging do more work there. For price level itself (tiers, freemium, value metric), see pricing. For the page that presents the offer, see copywriting. For the launch moment, see launch. For sales collateral, see sales-enablement. (security 25/100, free)
- [pricing](https://startupskills.ai/skills/pricing): When the user wants help with pricing decisions, packaging, or monetization strategy. Also use when the user mentions 'pricing,' 'pricing tiers,' 'freemium,' 'free trial,' 'packaging,' 'price increase,' 'value metric,' 'Van Westendorp,' 'willingness to pay,' 'monetization,' 'how much should I charge,' 'my pricing is wrong,' 'pricing page,' 'annual vs monthly,' 'per seat pricing,' 'should I offer a free plan,' 'pricing page teardown,' 'pricing page audit,' 'is my pricing page AI-readable,' or 'can AI read my pricing.' Use this whenever someone is figuring out what to charge, how to structure their plans, or wants to audit a pricing page (for humans and for the AI agents that shortlist tools). For in-app upgrade screens, see paywalls. For offer construction (bonuses, guarantees, value framing, naming) on services/courses/coaching/high-ticket B2B, see offers. (security 0/100, free)
- [product-marketing](https://startupskills.ai/skills/product-marketing): When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing context,' 'set up context,' 'positioning,' 'who is my target audience,' 'describe my product,' 'ICP,' 'ideal customer profile,' or wants to avoid repeating foundational information across marketing tasks. Use this at the start of any new project before using other marketing skills — it creates `.agents/product-marketing.md` that all other skills reference for product, audience, and positioning context. (security 0/100, free)
- [programmatic-seo](https://startupskills.ai/skills/programmatic-seo): When the user wants to create SEO-driven pages at scale using templates and data. Also use when the user mentions "programmatic SEO," "template pages," "pages at scale," "directory pages," "location pages," "[keyword] + [city] pages," "comparison pages," "integration pages," "building many pages for SEO," "pSEO," "generate 100 pages," "data-driven pages," or "templated landing pages." Use this whenever someone wants to create many similar pages targeting different keywords or locations. For auditing existing SEO issues, see seo-audit. For content strategy planning, see content-strategy. (security 0/100, free)
- [prospecting](https://startupskills.ai/skills/prospecting): When the user wants to find, qualify, and build a list of prospects to reach out to — across B2B SaaS, general B2B, or local small businesses. Also use when the user mentions "prospecting," "build a prospect list," "find prospects," "find leads," "lead gen list," "find SaaS companies that," "find B2B companies," "find local businesses," "ICP-fit accounts," "who should we go after," "outbound list," "target account list," "find clients near me," "businesses without websites," "prospect research," "qualified leads," "find my first customers," "early adopters," "design partners," "beta users," or "who has this problem." Use this for the list-building and qualification phase. For writing the outbound copy after the list is built, see cold-email. For deep competitive research on specific accounts, see competitor-profiling. (security 27/100, free)
- [public-relations](https://startupskills.ai/skills/public-relations): When the user wants help with public relations, earned media, press coverage, journalist outreach, or media strategy (not pull requests). Also use when the user mentions 'PR,' 'press,' 'press release,' 'media outreach,' 'pitch a journalist,' 'get featured,' 'media list,' 'media kit,' 'press kit,' 'newsjacking,' 'news hijack,' 'HARO,' 'Qwoted,' 'Featured,' 'reporter request,' 'tech press,' 'TechCrunch,' 'thought leadership placement,' 'op-ed,' 'guest article,' 'press contacts,' 'podcast prep,' 'podcast guest,' 'prep me for this podcast,' 'how do I get press,' 'PR crisis,' 'crisis communications,' 'respond to backlash,' 'we got hacked,' 'data breach statement,' or 'holding statement.' Also covers crisis response when something goes wrong. For startup/SaaS/AI directory submissions, see directory-submissions. For product launches, see launch. For social-media engagement, see social. For cold-email outreach to prospects, see cold-email. (security 20/100, free)
- [referrals](https://startupskills.ai/skills/referrals): When the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. Also use when the user mentions 'referral,' 'affiliate,' 'ambassador,' 'word of mouth,' 'viral loop,' 'refer a friend,' 'partner program,' 'referral incentive,' 'how to get referrals,' 'customers referring customers,' or 'affiliate payout.' Use this whenever someone wants existing users or partners to bring in new customers. For launch-specific virality, see launch. (security 0/100, free)
- [revops](https://startupskills.ai/skills/revops): When the user wants help with revenue operations, lead lifecycle management, or marketing-to-sales handoff processes. Also use when the user mentions 'RevOps,' 'revenue operations,' 'lead scoring,' 'lead routing,' 'MQL,' 'SQL,' 'pipeline stages,' 'deal desk,' 'CRM automation,' 'marketing-to-sales handoff,' 'data hygiene,' 'leads aren't getting to sales,' 'pipeline management,' 'lead qualification,' or 'when should marketing hand off to sales.' Use this for anything involving the systems and processes that connect marketing to revenue. For cold outreach emails, see cold-email. For email drip campaigns, see emails. For pricing decisions, see pricing. (security 20/100, free)
- [sales-enablement](https://startupskills.ai/skills/sales-enablement): When the user wants to create sales collateral, pitch decks, one-pagers, objection handling docs, or demo scripts. Also use when the user mentions 'sales deck,' 'pitch deck,' 'one-pager,' 'leave-behind,' 'objection handling,' 'deal-specific ROI analysis,' 'demo script,' 'talk track,' 'sales playbook,' 'proposal template,' 'buyer persona card,' 'battle card,' 'battlecard,' 'competitive one-pager,' 'win-loss analysis,' 'why are we losing deals,' 'loss reasons,' 'how do I respond to this objection,' 'prospect just said,' 'help my sales team,' 'sales materials,' or 'what should I give my sales reps.' Use this for any document or asset that helps a sales team close deals. For public competitor comparison pages, see competitors. For running buyer interviews or churn research, see customer-research. For marketing website copy, see copywriting. For cold outreach emails, see cold-email. For the offer being sold (bonuses, guarantees, pricing structure), see offers. (security 7/100, free)
- [schema](https://startupskills.ai/skills/schema): When the user wants to add, fix, or optimize schema markup and structured data on their site. Also use when the user mentions "schema markup," "structured data," "JSON-LD," "rich snippets," "schema.org," "FAQ schema," "product schema," "review schema," "breadcrumb schema," "Google rich results," "knowledge panel," "star ratings in search," or "add structured data." Use this whenever someone wants their pages to show enhanced results in Google. For broader SEO issues, see seo-audit. For AI search optimization, see ai-seo. (security 16/100, free)
- [seo-audit](https://startupskills.ai/skills/seo-audit): When the user wants to audit, review, or diagnose SEO issues on their site. Also use when the user mentions "SEO audit," "technical SEO," "why am I not ranking," "SEO issues," "on-page SEO," "meta tags review," "SEO health check," "my traffic dropped," "lost rankings," "not showing up in Google," "site isn't ranking," "Google update hit me," "page speed," "core web vitals," "crawl errors," or "indexing issues." Use this even if the user just says something vague like "my SEO is bad" or "help with SEO" — start with an audit. For building pages at scale to target keywords, see programmatic-seo. For adding structured data, see schema. For AI search optimization, see ai-seo. (security 0/100, free)
- [site-architecture](https://startupskills.ai/skills/site-architecture): When the user wants to plan, map, or restructure their website's page hierarchy, navigation, URL structure, or internal linking. Also use when the user mentions "sitemap," "site map," "visual sitemap," "site structure," "page hierarchy," "information architecture," "IA," "navigation design," "URL structure," "breadcrumbs," "internal linking strategy," "website planning," "what pages do I need," "how should I organize my site," or "site navigation." Use this whenever someone is planning what pages a website should have and how they connect. NOT for XML sitemaps (that's technical SEO — see seo-audit). For SEO audits, see seo-audit. For structured data, see schema. (security 0/100, free)
- [sms](https://startupskills.ai/skills/sms): When the user wants to plan, build, or optimize SMS, MMS, or WhatsApp marketing — including welcome flows, abandoned cart texts, post-purchase, win-back, promotional sends, or transactional/auth SMS. Also use when the user mentions "SMS marketing," "text message campaigns," "SMS sequence," "SMS automation," "abandoned cart text," "post-purchase SMS," "Klaviyo SMS," "Postscript," "Attentive," "Twilio," "A2P 10DLC," "TCPA," "SMS compliance," "short code," "toll-free SMS," "MMS campaign," "should I do SMS," "SMS vs email," "WhatsApp marketing," "WhatsApp Business API," "WhatsApp templates," or "click-to-WhatsApp." For email sequences, see emails. For SMS copy framing, see copywriting. For opt-in popups that capture phone numbers, see popups. (security 0/100, free)
- [social](https://startupskills.ai/skills/social): When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, or Facebook, or wants to do social listening and engagement triage. Also use when the user mentions 'LinkedIn post,' 'Twitter thread,' 'social media,' 'content calendar,' 'social scheduling,' 'engagement,' 'viral content,' 'what should I post,' 'repurpose this content,' 'tweet ideas,' 'LinkedIn carousel,' 'social media strategy,' 'grow my following,' 'TikTok video,' 'Reels,' 'Shorts,' 'video script,' 'video hook,' 'short-form video,' 'create a reel,' 'social listening,' 'brand mentions,' 'competitor monitoring,' 'top posts to comment on,' 'find people asking for,' 'carousel,' 'slide-by-slide,' or 'document post.' Use this for social content, repurposing, scheduling, video scripts, and listening. Posts avoid AI tells like 'it's not X, it's Y' reveals and broetry. For broader content strategy, see content-strategy. For paid ads, see ad-creative. For earned media, see public-relations. (security 0/100, free)
- [video](https://startupskills.ai/skills/video): When the user wants to create, generate, or produce video content using AI tools or programmatic frameworks. Also use when the user mentions 'video production,' 'AI video,' 'Remotion,' 'Hyperframes,' 'HeyGen,' 'Synthesia,' 'Veo,' 'Sora,' 'Runway,' 'Kling,' 'Seedance,' 'Hailuo,' 'MiniMax,' 'Pika,' 'Hunyuan,' 'Wan,' 'video generation,' 'AI avatar,' 'talking head video,' 'programmatic video,' 'video template,' 'explainer video,' 'product demo video,' 'record a product demo,' 'feature demo video,' 'in-app demo,' 'video pipeline,' 'copy this edit,' 'match this video style,' 'reverse-engineer this video,' 'edit like this reference,' or 'make me a video.' Use this for video creation, generation, and production workflows. For video content strategy and what to post, see social. For paid video ad creative, see ad-creative. (security 20/100, free)